Optimise & Scale
AI Commerce & Automation
Narrow, evaluated AI applied to merchandising, catalogue enrichment and support workflows. No autonomous agents writing to your live store.
The problem
AI in commerce is mostly demos. The value sits in unglamorous places: catalogue data quality, internal search relevance, support deflection and operational triage — work that is repetitive, measurable, and expensive when done by hand.
// field-data first — never lab scores alone
const budget = { lcp: 1800, tbt: 120, cls: 0.05 };
onCLS(send); onINP(send); onLCP(send);
// regressions fail the deploy, not the quarter